Maybe there is a marketing opportunity here. Think of the money it would cost to go to PAX East and spend a few nights there. Money we now can save (unless we *really* want that beer).
Hold a pledge drive targeting the money we save by not going because Pantheon is not displaying there.
For tossing in an extra $250 or $500 we get some almost useless in-game item or trophy or perquisite not currently part of any pledge package plus a shirt custom made by The Mountain or other company that private labels:
"I skipped PAX East because Pantheon wasn't there".